Sprinter : Digital Elevation
Sprinter is one of Nike’s main sporting goods retailer for performance apparel focusing on football, running and fitness. Both Sprinter and Nike collaborate to leverage Nike’s offering both in physical retail and e-commerce. Plakton started to get involved in this matter wit the asingment to improve nike’s brand and product presence for Sprinter digital costumers. The main Challenge: to conceptualize and design a microsite reflecting both brands, which required to adopt a combination of key visuals.
I had the pleasure of collaborating with Plakton and working on the sound for an explanatory video project aimed at the client’s internal teams.
Directed & Produced by Plakton
Motion design : Ester Dus
Sound : Ferida (Deiff Mg)
Motion design : Ester Dus
Sound : Ferida (Deiff Mg)